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Report on City (ROCTM ) is complete guide to the city IT spending patterns |
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It is one of the most handy tool for the IT marketers who want to tap the market |
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in the up coming cities in India |
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It provides a complete insight into the level of IT maturity and IT spending |
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pattern among the commercial segment in the city |
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It covers more then sixty cities in India spread across the country |
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Each report is dedicated to one particular city |
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Apart from the Metros and A class cities it also has information on upcoming |
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cities like Ludhiana, Mangalore, Vadodara, Raipur, Ranchi etc |
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Data is drawn from the large number of face to face interviews conducted with |
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the IT managers in each of the cities |
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The report provides a detailed analysis of spending pattern, purchase Intent and |
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vendor sharefor Hardware, Software, Applications and Services |
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Hardware – PC, Laptop, Server, Printers, Primary storage, Secondary |
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Storage, Networking, UPS |
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Software - Desktop OS, Server OS, Information Security, DBMS, |
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Storage management, Infrastructure management, Mail & Messaging, |
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etc. |
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Applications – ERP, SCM, CRM, Financial management etc. |
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Services - Infrastructure management, Hardware maintenance, |
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Software maintenance etc |
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Verticals include Biotechnology, Auto ancillary, Healthcare, logistics, Process |
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manufacturing, Discrete manufacturing, Chemical & Fertilizers, Consumer |
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packaged goods, Retail, Automobile, Media, Entertainment, Financial services, |
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Aviation, Hospitality, |
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