Offerings
Integrated Marketing Services - IMS
Prognosys understands that companies and organizations, across geographies, are spending significantly on Integrated Marketing Services. These solutions are defined as initiatives that turn prospect and customer data into business insight, which drives results and ensures maximum reach, overall ROI.
Today, new levels of attention inside enterprises are driving the effort to leverage customer information to gain competitive advantage.
To be successful, these solutions require a blend of market understanding and marketing expertise and this is where Prognosys IMS offerings use a holistic approach in demonstrating how marketing research & its understanding coupled with relevant marketing tools should be seen as a key element of marketing.
Prognosys full service, end-to-end capability has caused IMS to develop into a primary strategy for marketers. Some salient features of our offerings:
- Our database can be sliced as per your requirement (vertical, pc size, employee size, region, information areas etc.) thereby enabling you to select companies from a huge pool of most updated, accurate marketing database.
- We provide you with successful marketing and database strategies.
- Focus on techniques to ensure success in all markets.
- Unmatched understanding of IT Potential, IT buying pattern, IT Purchase intentions etc. on PAN India basis.
- Shift from a general-focus marketing to data-based marketing.
- Integrates marketing research with the rapidly-developing area of customer information management, e.g. databases, client information etc.
To gain a competitive edge, businesses are leveraging their most valued asset - customer data and knowledge. The question many face is how best to go about implementing an effective database marketing solution.
Prognosys IMS solutions, thus, underlie and support our Client's efforts to implement effective marketing solutions to develop, nurture and retain customers.
To learn more about how our IMS offerings can assist you with your marketing needs, please feel free to contact our Vice President - Abhishek Yadav at abhishek@prognosyse.com or click here to request online or call at +91-120-4623300
The Prognosys Advantage
- Never before authentic offering of a large validated, Syndicated Database of 500,000 companies across India / Asia
- With around 900,000 + contacts spreading across Industry, size & Geography
- Our database has information about company IT Infrastructure, IT Budget and key decision makers
- We provide a modelling solution to our client predicting the account opportunity based on various indexes
- Prognosys profiled database enables You to discover who is buying what, why, and how often
