‘Integrated Marketing Services’ is not about only knowing the pieces but is more about how the pieces fit together in order to have a successful go to market strategy. It takes enhanced and superior creativity to know what to use, why to use and more importantly when to use.
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Welcome to the world of information where the market place is more complex and marketers are even more perplexed to find out the most efficient and effective way to reach the end customers. |
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By offering a number of marketing services we make sure you reach to your customers much faster then your competitors. |
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| We provide a number of marketing services you can use one or all of them depending upon your need |
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| SMSP – SUPPLIER MANAGED SALES PROGRAMTM |
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| Database Marketing |
The better you understand your customers and prospects better and more sustainable will be your marketing efforts. Data is the key for successful and enduring customer relationship. It is important to apply the data in a right way to have a profitable relationship with your customers. We have specific database solutions for specific marketing needs resulting in focused and effecting marketing and relationship campaigns. |
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The services include creating customizable databases of names, businesses, locations, market segments, account, product and purchase histories. Also included are demographic data such as size of the firm, geography, sales, employees, etc. |
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| Database can be customized to get the data by |
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Geography |
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Employees |
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Revenue |
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Products |
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Other parameters |
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| Database cleaning and Database Verification |
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Our expertise in database cleaning and verification can make a real difference to your business performance. It is a proven fact that there is a direct co relation between data quality and return on investment. Business data accuracy decays at around 25 to 30% per year which means you need to verify your database more frequently in order to be ahead of your competition. |
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We can provide address verification services, clean data and an updated list of decision makers which can not be bought from conventional database service providers. |
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| eMail Promotion |
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We provide complete end to end eMail marketing solutions where we design the entire email campaign for you including the design of collateral and mail it across to the specified number of target contacts. |
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You just need to provide us the objective and target audience and we will design and run the entire eMail campaign for you. The pool of over 10 Lakh decision makers involved in IT decision making in the Industry provides one of the largest platform for IT marketers to interact with. |
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The entire eMail campaign management program is organized in logical and chronological steps to maximize the opportunity and get the most out of the eMail program. |
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Planning: The campaign begins with a planning phase to design an appropriate message and come up with creative outputs depending upon the target profiles. This stage might involve market research in order to develop and design an appropriate message which can be effective for the target profile. |
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Design and Production: The next step is to develop creative treatments and produce email messages based on the target profile which can be most effective in order to get the maximum attention and reponse. |
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Distribution and Tracking: Next, email messages are produced and uploaded into the system for distribution. Our email tracking capabilities include: the number of emails sent/received, open/read, click-throughs, hot prospects, bounces, etc. |
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Reporting and Analysis: Once an email campaign is completed, we will develop a summary report including overall email results, observations and recommendations for future communications. In most cases, this step is followed with another round of email planning for the next campaign
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Telemarketing Services |
Our experienced team of tele marketers are expert in circumventing the gatekeepers and reach the decision makers. The telemarketers work on your behalf to gather market intelligence, identify opportunities, qualify prospects and handle objections. This means that your sales team just has to concentrate on what they are paid for, meeting the qualified appointments and making the most of the sales leads. We only deliver quality leads since we know that a poorly qualified lead and appointment is a expensive waste of your time at any price. |
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This is how we do it |
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We have telemarketers on our pay rolls so the quality is never compromised for quantity and |
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you get the most valid opportunities |
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You can choose for a dedicated team which can exclusively call and generate leads for you |
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Our transparent reporting makes it possible for you to track the progress of your campaigns |
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yourself |
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