Integrated Marketing Services

Database rental

Prognosys offers database rental, enabling You to carry out marketing programs more effectively time and again.

 

Prognosys lists allow our clients to achieve targeted, high-response communication with over 300,000+ potential IT buyers across Asia Pacific. Prognosys offers unique model where you can segment and create your own lists to target and reach top/key decision makers. Our qualified lists represent an excellent opportunity for our clients to expand their reach and maximize profits.

 

Prognosys database rental also ensures Quality and Credibility to our clients as it is managed in a very transparent environment using an online Oracle CRM application and by adopting a model of ‘Annual Subscription cost + Pay only for successful emails or direct mailers sent’.

 

Prognosys also addresses following concerns that direct marketers normally face while deciding for on database rental

 

  • Low quality or relevancy to target campaign – Prognosys provides you with a transparent model of measuring your program ROI. You can create your own target list by segmenting the database on various parameters like company size (Employee size, PC size), region (PAN India, states), verticals (BFSI, IT/ITES, and Manufacturing etc.) and others thereby ensuring your communication reaches the right target audience.
  • No visibility into email results – The application will provide you with a detailed report on your campaigns which will be available on your dashboard providing details like successful emails, failures, bounces etc.
  • Minimum Criteria – Sending your message to 5,000 or 10,000 people absolutely makes no sense if your target audience is smaller. However, with Prognosys unique model of ‘Annual subscription + Pay only for successful email sent’ You benefit by designing your own campaigns as required from time to time directly using the online application.
  • Low response rates – A low response rate is commonly the result if the target list doesn’t have quality data. A more targeted list with quality data doubles the results and that is where Prognosys makes difference in your marketing programs.
  • Database Maintenance – Prognosys has provided many marketers with peace of mind by providing live and most updated database at any given point of time for their campaigns. Login to your online application, create your target list, upload your eDM, sent and You are Done! Prognosys has made it that Simple!